Will Google’s Android be successful
Marketing and distribution are most essential in relation to increase of sales and hence profits of a company. In order to attain this, a company has to develop the most appropriate marketing and distribution channels. Marketing channel is a set of applications and activities that are essential to move the possession of goods or moving goods from the production point to the consumption point. In this case, this transfer of goods involves associations and marketing practices in all marketing processes. On the other hand, distribution channels are paths through which goods and services are transferred from the production to the consumption (Mercer, 1998).