Trends in the Global automobile industry
The automobile industry is one of the biggest industries globally and is dominated by principal manufactures such as General Motors, Toyota, Ford, Honda, Daimler Chrysler and Volkswagen all of which have established extensive markets globally and established competitive strategies which keeps them afloat in this competitive industry.
Industry analysts suggest that the industry has experienced rapid acceleration in the late 90’s buoyed by the construction of important shipment facilities in many nations that has made exportation easy. The evolution of the online market has extended the market reach for many manufacturers and the selling process is now much easier compared to what it was a few decades ago. Different manufacturers have adopted different mechanisms to keep afloat especially in the sight of a global crisis that greatly affected the auto industry. For instance,