1.target destination: Hong Kong
2.it is a group work, we need to help to finish the following part in 1500words, APA references, our part
is the”2.Transformative Tourist Experiences ” in file of “3018HSL 2016 Assignment Guide update.docx”. our
part is highlight in red.
3.attention to use kep concept when we discuss, the diagrams as well.
4.use the simplest words and sentences.
5.”3018（1).docx” is the before part did for the SITUATION ANALYSIS of Hong Kong in “3018HSL 2016 Assignment Guide update.docx”。
the folllowing is our part:
DESTINATION MANAGEMENT STRATEGY
Building upon your group’s situation analysis, you are required to write a management strategy for your destination, working with your other group members. The management strategy includes three main parts:
A.Transformative Experiences – 1500 words
- Transformative Tourist Experiences (write the Student name and ID)
2.1Overview of transformative experience concept
Write a description of the transformative experience concept. Describe how this approach can improve what tourists experience and improve destination competitiveness.
2.2Tourism transformative experience case study
Describe one case study of an existing transformative tourist experience product in your destination. Describe the product/service aspects. Explain how/why this product/service is transformative to specific target market(s).
2.3The [Insert the name of the destination] DMO’s role in fostering transformative tourist experiences
Suggest and describe two ways your DMO can assist to foster more transformative experience in your destination. For example, your DMO can support strategic planning, stakeholder collaboration, develop guidelines for transformative tourism, conduct research on market needs etc. Support your idea with further explanation and references.