Since the turn of the century, the use of PCs has continued to grow. Today, it is estimated that most consumers prefer PCs over desktops. Market research shows that in 2007, the total sales for PCs outstripped Desktop sales, attracting more players to the market. Consumers have been looking for more mobility and flexibility in the PCs market, and the competition in the industry is currently pegged on innovation to satisfy changing consumer expectations (Hickins, 2009).
In 2007, notebooks accounted for a higher share of revenues for PC makers like Hewlett-Packard, Dell, Lenovo, and others who have since then engaged in innovation to come up with products that suits the market demand. In the same year, the total industrial revenue from notebooks was 45.6 percent compared to 43.1 percent from desktop PCs (Ferguson, 2006).