One of the major concerns of the world today is the rising cases of lifestyle diseases. Many lifestyle diseases like obesity, hypertension, cardiovascular disease, cancers and others continued to increase the country’s wage bill. Since the second half of the last century, the world, especially the developed world, has experienced rising cases of lifestyle disease. Although there are many theories that have been advanced to explain the causes of the lifestyle disease, there is no conclusive causative factors that have been identified. However, one man who has captured possible explanation for the increased cases of lifestyle disease is Howard Lyman. In his book, Mad Cowboy: Plain Truth from the Cattle Rancher Who Won’t Eat Meat, Layman gives a number of unethical practices that have contributed to the growing case of disease in the world. He is a cattle rancher turned vegetarian who argues that, “I felt better knowing that there was one answer to many of the different ills afflicting both ourselves and our environment. Everything revolved around the fork” (Larry 81).