How can one successfully recognize and maximize business opportunity? This question holds much meaning as any successful entrepreneur knows how to utilize this statement competently. Opportunity recognition is not as easy as it looks due to the complex process one must practice to successfully identify and understand the true nature of entrepreneurial discovery. Experts reported different approaches/theories to assist various business professionals in its quest to successfully locate and maximize any business opportunities which may improve its overall present and future corporate value. In this paper, various necessary theories and empirical evidence will be included in order it ensures its effectiveness regarding practice. Thoroughly, a conclusion will be presented after the analysis wherein major points will be fully highlighted containing the presumption of the guest speaker (Kashif Saleem) along with concepts covered.