Sunselect Property Group (SPG) is an established property developer based in Sydney, NSW. SPG is involved in the development of commercial and residential properties. For more than 50 years, the company has been in the forefront providing NSW residents with commercial and residential houses, although it has lagged behind in integrating sustainability. This has dented the company’s image considering the growing consumers’ awareness on sustainability. As way of improving is public image, the company has set sight in developing a low-rise, high-density housing projected that will be referred to as “The Greenfield Development’. The aim of this project is to construct affordable housing units that will also integrate sustainability in all aspects.