Stereotypes play a role in people’s perceptions whereby some people are perceived as negative or positive in a general manner. Some of these stereotypes have elements of truth while others are misconceptions. Different cultural groups attempt to retain their cultural identities even as they establish relationships with other groups especially the dominant groups. Cultural accommodation is therefore important in cultural communication since each culture have different ways of doing things. In this respect, passive, aggressive, confrontational, or assertive communication approaches are used by members of co-cultures in their efforts of accomplishing their goals relative to the dominant cultures. It is therefore more important to understand the general culture as well as its co-cultures in order to foster effective communication. There are different dimensions of culture in action which include; high context versus low context communication, masculine or feminine culture, high power distance versus low power distance, individualism versus collectivism, and monochromic versus polychromic culture. Individualism versus collectivism culture shows the definition of people in their relationships with others. For instance, Britons, Americans, Germans, and French have individualistic culture while collectivistic cultures are represented in communities like the Africans, Arabs, Asians, and Latin Americans. High context communication approach is tradition bound whereby the behaviors and lifestyles of people are shaped by their traditions. On the other hand, low context communication approach encourages people or group members to demonstrate a more direct communication approach.