Capstone | Video Business Case Report


assessment :  discuss Video communication on business report organisation




This Report examines a business issue at the South East Asia Adobe which prevents the company from returning shareholders value. The report reviews a video case presented by the company’s managing director on the issues and causes for the problems affecting the company. The report establishes the unprofitability issue as the major problem that the company is facing and connects it to their attributing causes which the paper establishes as, customers being unable to afford their software, high competition, high piracy rates and lack of proper knowledge regarding the products. Through an exclusive analysis, the report establishes available alternatives to resolving the issue and its causes as; lowering the product prices, educating the market, marketing the product and curbing piracy as the options to fostering profitability.