Business Communication

$9.00

Subject: Enquiry about Sport Equipment

We acknowledge receiving your letter on 20 August 2018, in which you expressed you interest in a number of our sporting equipment, and thank you for choosing our products.

With this letter, we have attached a catalogue, price list, and detailed booklet that explain our wide range of sporting equipment, including flat bench, magnetic racing bike, training cardio, Elliptical cross trainer, station home gym, and many others.

We are a creative fitness equipment manufacturing company that was founded in 1997 in Mainland China, offering a wide range of fitness equipment. As a leading designer and manufacturer of sport equipment with a wide client base, we  are to maintain high quality products and offer competitive prices. Currently, all new customers qualify for a 10% discount for all the purchases. We hope you will take advantage of this offer.

Category:

Description

3015LHS Trimester 2, 2018
Assignment (40%)
Due Date: Tuesday 4 September 2018, Week 8.
Please hand in a hardcopy of your completed assignment on the due date to the
lecturer in class on the day. If you wish to hand in your assignment before the due
date, you can drop it in Deborah Cao’s letterbox on Level 1 of Building N56.
Task 1: Write a reply in English to a potential customer’s inquiry (15%)
Context: Your company is based in China and produces sporting equipment for both the
domestic and overseas markets. You have received an inquiry letter from an Australian
company interested in the range of products on offer by your company. Please write a reply
to the inquiry. Your letter should be based on real-life situations, containing company names,
addresses and details of products as close to real life as possible and should follow the
format and rules of business letter writing, as explained in the lectures. The length of your
letter should be around 250 words.
Task 2: Write a short essay, in English, about your knowledge and understanding of
e-commerce in relation to international trade, especially in relation to sino-foreign
business activities (25%)
Context: please write your knowledge and understanding of e-commerce in international
trade, especially in relation to China. You may include your own experience in e-commerce
such as dealing with overseas clients online or online purchases on overseas shopping
platforms. If you do not have such experience, you may talk to someone who has. Please
also comment on how important e-commerce is in international trade today by giving
examples and reflect on how mobile technologies (instant messaging apps such as
WhatsApp, WeChat, and mobile payment tools such as Apple Pay, Alipay, etc) have
transformed international business activities. Your essay should be no less than 400 words
and no more than 500 words.
Assessment Criteria
You must respond appropriately to:
(1) Register (language used for a particular purpose or in a particular social setting) –
formality and politeness
(2) Organisation – clear and logical
(3) Style – concise and clear
(4) Content – relevant and complete
(5) Format – business letter format for task 1.
Note:
• The completed assignment must be printed on A4 paper and submit hard copy.
• You may ask your teachers specific questions such as where to put the dateline,
but you may not ask them to go through drafts of your assignment before you hand
them in.
* You are reminded that you must not plagiarize, copy each other’s work or otherwise
cheat. Your assignment must be your own independent work. Penalty will apply for cheating.