Apple Ipad


Create a marketing plan base on the new apple ipad
must address these issues:
source may be aquired through the internet
Market Research
External Environment
Custome Profile
Marketing Mix (Place, Promotion, Price, Product)
Marketing Myopia check
Gross Margin calcuatlion
Product life cycle
SWOT Analysis
Internation issues


Apple iPad is an innovative product that enables the users to brows the internet with ease. It is table computer that is mainly designed to use in browsing, media consumption, gaming, light content creation, and for many other purpose (, 2010). Apple iPad uses the fingertips for input instead of the traditional models which used stylus.  The new iPad was released in April 2010 and it has brought to market a new devise that can be ranked between smartphones and laptops.