MGT

MGT
research and finding a company that has used their marketing efforts to turn around their company. That’s it,
find a company that was not performing well, that incorporated some/many of the marketing principles and has
since become very successful. The report should indicate a bit about the company and its products, the marketing
decisions that it made (including specifics of how they incorporate significant concepts) and how these changes
have improved their success.
 
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